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Home / Digital marketing / Local SEO / Guides
Free local SEO guides and tools
- The Google Maps field guide for local businesses: A four-week plan: measure, reviews, photos, and visits, with a printable review card and shot list.
- Why isn't my phone ringing? A four-stage diagnostic: Twenty checks across visibility, listing, website, and call handling, with fixes for each.
- How to read a map grid report: The color bands, the key numbers, seven common patterns, and six grid scan tools compared.
- Local SEO launch checklist for new businesses: A 30-day checklist: profile, core listings, website basics, first reviews, and tracking.
- The local SEO calendar: The weekly, monthly, and quarterly routine, plus a month-by-month seasonal plan.
- Law firm SEO hiring scorecard: Eight questions, an answer key, a contract checklist, and a score sheet for three agencies.
- Google Maps cheat sheet for plumbers and home service companies: Two pages: categories, photos, review prompts, and directories for plumbers and home service companies.
- Google Maps cheat sheet for dental and medical offices: Two pages: categories, photos, review prompts, and directories for dental and medical offices.
- Google Maps cheat sheet for restaurants and coffee shops: Two pages: categories, photos, review prompts, and directories for restaurants and coffee shops.
- Google Maps cheat sheet for tour operators: Two pages: categories, photos, review prompts, and directories for tour operators.
- See all tools and resources